Similar to an Orgy, but with bloggers instead! A Blorgy!
The Canadian bookstore I was just visiting is in hyper-prep mode. Over in the (less populated) section with Science and Math books they're setting up the table where they issue out cards based on your name. Upstairs they've got a huge display going up. All over the place are posters and gimmicks. The staff are all in various costumes or at least a common black logo-laden t-shirt.I overheard one say to the other, "Man, we've got to kick everyone out in 90 minutes." This is hours before midnight in Canada. Jeezus.
Have been at the last 4 midnight openings big boy that I am. Beat Milan to her book by a good 5 minutes last night. Not that I rang her to gloat.